How To Start A Fashion Blog

1K4A7788You may be thinking to yourself “Why would I want to start a fashion blog?” when the real question is “Why shouldn’t I Start a Fashion Blog?”. Today I wanted to pop in with some of my main tips on how to start a fashion blog. You all know I love sharing my “Behind the Scenes” shenanigans, so let’s start a new category NOW! Honestly, A lot of these tips throughout this post apply to starting any blog… The title just sounded catchier this way.

01. Choose your Platform

When I first started blogging, choosing the platform for which housed my posts was very important to me. I of course was very young and blogger was a free option that I decided to use. The two main blogging platforms that you will see these days are blogger and wordpress. As my blog progressed over the years, I decided to switch to wordpress in order to have full control over my design and posts. If you are beginner and wanting to start up a blog, I would suggest using or ( is the free version offered by WordPress). My blog as you see it now was created on (self hosted wordpress site) in which I pay yearly to host in order to maintain full control. This may sound a bit confusing at first but once you choose a platform, you are set and ready to find a template and add a logo. (Etsy is an amazing site for blogger and wordpress templates at an affordable price)

02. The Basics

The basics to blogging are essentially the photos and the content. When I first started blogging, I opted for quantity over quality, telling myself that if I post more then I will attract more people. This was 100% wrong and a lot of my first blog posts can still be found in the archive. Now, I 100% stand for quantity over quality. The basic tools I use for blogging are a camera (Canon 5D Mark iii Body | Sigma 35mm Lens | Canon 85mm 1.8 Lens) and my Laptop (encompassing Lightroom and Photoshop). Of course your clothing is also necessary but I feel like we both knew that already. But as far as your camera goes, a DSLR is not necessary when you start a blog. Now-a-days iPhones are absolutely incredible at taking photos or even a small point and shoot camera.

03. Find your Niche

When I began blogging, I really wanted to do so because I feel into the world of the internet. Everybody seemed to be doing it at the time and I wanted to be like everybody else. As the year progressed (2009 to be exact) I started to find my own niche and starting adding content that I believed expressed my own individuality. I find that people relate more to somebody who is authentic and unique, at least I do. What I suggest doing is sitting down and taking some time to think about yourself and your interests. How can you incorporate facets of your real life into your blog but not intrude on your personal life, unless that’s your thing. Readers conect with the author more when genuine content is created so try to find your niche and run with it.

04. Consistency is Key

Constancy is also an aspect of blogging that I really struggled at when I started. I literally started posting three posts in one day and then nothing for a week… When it comes to creating a successful blog, posting consistently is very important. Take your schedule into account and think about how often you can post whether that be 1 time a week or 3 times a week. Ok listen, blogging is a hobby that should be fun. If you start making yourself post too much and become overwhelmed with the process, it will be expressed. From personal experience, pushing yourself to do too much can be overwhelming. A lot of my favorite blogs also only post once a week which builds anticipation, kinds like a TV show! Keep that in mind when it comes to planninf out your posts and remember to have fun!

05. Don’t think, Just do

I can not tell you how many of my friend have wanted to start a fashion blog or blog in general but never “got around to it”. JUST DO IT and don’t look back. Remember you can use your phone, a wifi connection and a free blogging plaftorm to get started.

+ Feel free to share your blog in the comments section as I’d love to pop over!


    • Drew Scott
      June 25, 2016 / 2:28 pm

      Thanks so much Nolan!

  1. June 25, 2016 / 5:48 pm

    Loved this and your blog! Feel free to check mine out whenever you can at

    • Drew Scott
      June 25, 2016 / 5:51 pm

      Ill be checking yours out tonight!! Currently on the road 🙂
      Thanks so much! Drew

  2. June 25, 2016 / 7:22 pm

    Love this post! I just recently started my blog, so this has really given me a great little “pep talk”.. I’d love to get your feedback. Your blog has really been whats inspired me to start!

    • Drew Scott
      June 26, 2016 / 11:44 pm

      Hey Leonel! Great blog! So glad you enjoyed the post and left a comment.
      xo, Drew

    • Drew Scott
      June 26, 2016 / 11:43 pm

      Ahh you are so pretty! I checked out your insta on the sidebar :p

  3. June 26, 2016 / 7:37 pm

    Hey Drew! Thank you for this blog post! I think this also applies to non-fashion blogs. Thanks for inspiring!

    • Drew Scott
      June 26, 2016 / 11:42 pm

      Yes! It totally does for sure. So glad you enjoyed the post 🙂

  4. June 27, 2016 / 3:29 am

    I have a youtube channel but u know, I started filming, but i stoped and started again and Stoped bcos i didnt have camera, but I love filming video, Im feel connect with someone, but sometimes I really think what video i can do, I have a lot idea but i have afraid to post, but as u said “JUST DO IT, dont look back”…. Thanks Drew for this motivation….
    ps: Sorry about my English

  5. Man
    June 27, 2016 / 9:10 am

    How to choose a nickname?

  6. June 27, 2016 / 2:49 pm

    Hi Drew! I began blogging a month ago and I have just published two posts so far. Is it really bad? But my posts have had 1200 + words, if that counts. Please visit the blog and share your view if possible.


  7. June 27, 2016 / 2:50 pm

    Nice tips tho!

  8. June 27, 2016 / 6:28 pm

    Great post! I just started a blog a few months ago and I’m struggling to find my voice but this really helped. I’d love it if you checked out my blog and maybe even gave me some pointers if you want!

  9. June 28, 2016 / 5:49 pm

    Hey Drew! Thank you so much for your tips. I already have a blog, but I’m actually thinking about doing a relaunch.
    My blog is let me know what you think of it.
    Wish you the best sucess on your life.
    xo, Henrique

  10. June 29, 2016 / 12:02 am

    Drew! You are seriously the king of content! I love that you’re willing to share the secrets to your success because not a lot of other people are willing to do that. Anyway, I found this blog post super helpful. I just got a camera and I want to be more consistent with my blog so this post was everything. Hope you’re well and it was so fun meeting you at the Americana at the topshop event.

    • Drew Scott
      June 29, 2016 / 9:33 am

      Aww thanks so much, Thalia! So glad you enjoyed the post <3

  11. June 29, 2016 / 1:51 pm

    Always coming out with the most helpful posts! Loved this x
    my blog, would love for you to check it out –

  12. June 30, 2016 / 4:09 pm

    Hey Drew! Great post, I just started my blog and this was really helpful, i’m still learning so this was good. Thank you for the tips.

  13. August
    July 1, 2016 / 12:04 am

    Love the last paragraph, it’s exactly what I needed! don’t think just do it <3 – evolve your style with a regularly updated selection of outfits from a menswear personal shopper.

  14. July 4, 2016 / 9:45 pm

    This is a awesome post! Thanks for sharing your success and I do hope I can keep it up although sometimes I am too busy to post and I found it’s very hard for me do even shooting, when I have a day time job.

  15. July 7, 2016 / 2:07 am

    Drew, I can’t describe how much I love your blog, channel and your personality. You are such a sweetheart and I can say (no problem) I’m your biggest fan. My blog is . I will always try to reach your level but that is impossible because what you do is perfect. Thank you for being here for us bloggers.

    New post is up on UNIQUEYEAH !

  16. July 12, 2016 / 3:05 pm

    I love the fact that you have done this post and given us the basics on starting a blog and getting it right. I love your blog and your imagery and your whole brand. I would love to know how to build traffic or raise traffic. That is one of my major challenges. Would appreciate it if you wrote an article on this or just share your insights with me via email or something.
    Keep On. Keeping On.

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  18. July 24, 2016 / 5:57 pm

    This is my website

  19. August 4, 2016 / 4:19 pm

    I love reading different bloggers’ take on how to start a blog. Yours was really fresh, especially about choosing quality over quantity. So many people tell you to blog 3-4 times a week to get viewers, but I prefer a less frequent schedule. I’m glad to know that I’m not alone with the concept of “building anticipation”.

    My blog:

  20. August 6, 2016 / 10:42 pm

    And again, another great tip. I’m a newbie blogger (4 month old published site) and I must say it’s been fun so far. I take pictures whenever I feel like and post them in however order I feel. I dunno if I’m doing it right anyway, but I’m having much fun with it. Thanks for this post, really needed it.

  21. August 10, 2016 / 4:59 am

    Thank you so much!!!! Check my new blog.. I’m just starting:
    Hope you like it!

  22. August 18, 2016 / 3:05 am

    Hi Drew!

    I’m Cyndrel from the Philippines. I’ve been watching your Youtube videos and now I started reading your blog too! Very catchy title for this post indeed! 🙂 Love the tips here…so true! Especially about the consistency~ I go through that phase as well wherein I’d post a lot in one day and be totally invisible the next few weeks. I realized it was really bad~ haha!

    Love your Instagram too!